Course Description:
Join us to learn the basics of blogs, RSS (really simple syndication) feeds, and social networking tools such as Twitter and Facebook. You will learn how several nonprofits are using social media tools and how to decide which tools make the most sense for your organization. We will also show you how to get started with your own accounts.
We'll also discuss how social media tools change the roles of staff and volunteers. And you'll learn where social media might best be integrated into your organization. Most importantly, you'll leave with a basic framework needed to identify how social media fits into your overall communication plan.
About the Presenter:
Andy Wolber is the Executive Director of NPower Michigan and has been with the organization since 2002. Andy has led technology strategy and planning workshops for hundreds of nonprofit organizations throughout the Midwest. Prior to joining NPower Michigan, Andy worked for USWeb/CKS, where he developed Internet strategies for Fortune 500 clients, such as J.C. Penney and StorageTek, and a nonprofit regional hospital system. He has previously served as Executive Director of the Dallas Historical Society for four years, as well as board chairman of the Dallas Arts District Friends. Andy spent three years in fundraising staff roles for nonprofit cultural organizations, including Dallas Black Dance Theatre. Andy holds an MBA/MA in Arts Administration from Southern Methodist University, and a BA in Music Theory and Composition from Spring Arbor University.