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Transformational Donor Stewardship – Earning, Retaining & Inspiring Donors for Life
Date: October 28, 2010Time: 9:00 am - 12:00 pm325 Michigan Street
Toledo, OH 43604 Driving Directions:
Parking Information: The library opens for the general public at the following times:
Monday: 12:00pm
Tuesday: 12:00pm
Wednesday: 9:00am
Thursday: 9:00am
Friday: 9:00am
Please park in the parking garage below the library accessible from Adams Street. You will be able to enter the library through the garage entrance early for workshop registration. All other entrances will open at 9am or 12pm respectively. Your parking will be validated only if you park in the library garage.
Course Description:
A great stewardship program can be the easiest way for a nonprofit to earn, retain and inspire donors to support your mission.
Today, with increasing numbers of donors dissatisfied with the charities they support, there is even bigger opportunity for nonprofits to excel and see their stewardship efforts and investment rewarded greatly. Assisting with this unprecedented opportunity is a growing body of research around what influences and reinforces donor behavior and motivation. From our communication strategies and solicitation techniques, to our recognition efforts - to gain loyalty we must know what is, and more importantly, what isn't working from a donor's perspective.
We'll start our workshop with an assessment of your current stewardship initiatives and then work towards designing a plan that includes all the critical elements of an integrated - and mutually rewarding - stewardship program for your organization.
About the Presenter:
Jenny Goldberg is a Senior Consultant with Aly Sterling Philanthropy, based in Maumee. Jenny offers a diverse background in strategic fundraising, public and media relations as well as nearly 10 years experience in working or volunteering in the non-profit sector. Most recently, Jenny successfully managed multiple capital campaigns for Toledo-based ProMedica Health System. With Aly Sterling Philanthropy, Jenny has the opportunity to work a range of diverse non-profit clients of various size and sectors assisting them with improving their fundraising strategy, donor relations and gift cultivation, team effectiveness, and overall infrastructure planning. Jenny is a Toledo native, a graduate of the University of Toledo and received training from the Center on Philanthropy at the Indiana University. Throughout the years Jenny has served and continues to serve on a many boards and committees with local organizations that include March of Dimes, Down Syndrome Association of Greater Toledo, the Arts Commission of Greater Toledo, Ronald McDonald House and The Cullen Center at Toledo Children's Hospital.